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  Consumers, or as we at GWP like to
call them – people – have a mostly rational
relationship with what your product
does, but can have a very emotional
relationship with your motives for
making it. Our job is to uncover what
makes your brand great rationally
and emotionally.
Then tell stories.
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adMare Bioinnovations

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Intact Insurance Television

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Click the image to hear Philippe Garneau discuss marketing and advertising in relation to behavioral science in Nick Hobson’s podcast “It’s All Just a Bunch of BS.”

Podcast – teaser image – PHILIPPE GARNEAU

 

 

 

Here you can watch Philippe Garneau’s commercial reel. A sample of his work from a long career in advertising.